FireBlogRazor

10 Ten reasons why Motion Graphics are a fantastic advertising medium.


Animation and Motion Graphics effectiveness. Motion Graphics and Animation are a brilliant advertising medium there really is nothing that can touch it for versatility. Motion Graphics are all around us, you may not notice it but it is literally everywhere. It is mixed in with nearly all TV and online advertising, it works, it’s effective

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Removing Fisheye from Action Cameras


With everybody now using hand held cameras and shooting with really wide aspect ratios, the obvious lens distortion is clear for all to see. While this can add a cool fishbowl effect, sometimes it is not what we want for the edit. In this short video our Creative Director will show you how to remove

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That’s one naughty Sausage


Motion Graphics Designer Occasionally FireBoxRazor are asked about character animation, not often but it does come around once or twice a year for video promotion. Motion Graphics Animation Our skill base enables us to bring our skill set to animated characters, it is a difficult area when we are all used to multi million pound

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Video Production & Motion Graphics in Leeds


Marketing Agencies in Leeds We are looking to take on more work from marketing agencies who need to outsource for digital advertising, with motion graphics and or video production. We work from your creative storyboards or we offer a full service. Get in touch if you want to speak to me directly. Life in motion!

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You don’t need Video Production, do you?


Wow, did he just say Video Production is not the King of moving Advertising? Well actually yes, don’t get me wrong Video Production is at the heart and sole of a vast number of productions we create for clients’ but it does not cover the whole picture. I have realized over the years many people

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We like to Move it, Motion Graphics!


Move over – Motion Graphics are here. With online stats showing people are spending over a 1/3 of their time online watching video content on the web and more people prefer to watch a video over reading text there comes a choice between video and motion graphics for your advertising and promotion. Why use Motion Graphics?

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Video Advertising is YouTube the best platform?


Latest viewing figures show Youtube is growing year on year, and while this would appear to be the best place for your video advertising, knowing who your audience is and how to focus directly to them means you have more chance of being heard and seen in the crowd. Current viewing figures show Youtube is

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Cv’s don’t mean jack to us. Bury them.


Ping Pong As a business owner I get bombarded with cv’s constantly asking for placements and job opportunities. Lets me get this straight out of the gate, we don’t care for cv’s nor do we care if you play ping pong twice a week. I would never offer a placement with FireBoxRazor based on a cv.

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The power of Moving Advertising is understated


Could there be a better advertising, marketing medium? Our background was in the advertising sector, and this I feel has helped us create video and motion graphics that are not only visually rich but hold a graphic design standard that many production houses lack.  The connection between graphic design and moving medium is obvious, they

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Is the world ready for 4k resolution?


In a world where everything has to be HD or High Definition, are we really ready to jump on the 4k bandwagon? We have been creating video content for both online and offline for 12 years and in that time clients always want everything in High Definition, I do sometimes wonder if they really know

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Virtual Reality – Visiting Leeds.


Virtually Speaking Virtual Reality has been been around for a while now, and new tech makers are bringing there version of headsets and controllers to the market. For us at FireBoxRazor we settled on the HTC Vive, out of all the version we tried this was the headset of choice, the ability to have hand

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